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20% Off Your First Order with Code WELCOME20

20% Off Your First Order with Code WELCOME20

20% Off Your First Order with Code WELCOME20

20% Off Your First Order with Code WELCOME20

20% Off Your First Order with Code WELCOME20

20% Off Your First Order with Code WELCOME20

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Elevated Style, Curated for You

Step into a world of sophistication at Primms, where timeless fashion meets modern elegance. Discover exclusive designer pieces, statement event wear, and effortless resort styles—all handpicked to refine your wardrobe.

Whether shopping online or experiencing our boutique in Winston-Salem, let us curate a look that makes you feel your best.

Fresh Arrivals

Discover the latest arrivals in luxury fashion—sophisticated styles, statement pieces, and timeless wardrobe staples, handpicked just for you.

Celebrate in Style

From elegant gowns to chic cocktail dresses, find the perfect look for every event.

Elevated Casual

Striking the perfect balance between sophistication and ease.

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Complete the Look

Breezy silhouettes, luxe fabrics, and sun-kissed elegance—curated for your next getaway.

Brand Favorites

Introducing

Personalized Styling, Elevated Just for You

Whether in-store or from afar, our boutique styling services offer expertly curated looks tailored to your unique style. Let us handpick pieces that make you feel effortlessly chic.

Visit Our Store

Address:
1214 Reynolda Rd Ste C
Winston-Salem, NC 27104

Monday - Saturday
10am - 6pm

Sunday
1pm - 5pm

Client Services
customerservice@primmsstyle.com
917.557.0437